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25 “Thank You For Your Order” Email and Note Templates

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You just made a sale! Congratulations! Now, how will you respond to the wonderful customer who just placed an order for your online product or service?

If you’ve never thought about writing a “thank you for your order” email or chat response message, you’re missing out on a major opportunity. This simple phrase, or a variation of it, makes the customer feel appreciated, like they’re doing you a favor buying your product or service. Valued, happy customers are always loyal ones, so it’s almost as if with this small phrase, “thank you for your order,” you’re creating future sales.

But is shooting out a quick email saying, “thank you for your order,” all there is to this magic sales growth trick? The truth is you’ll get an even better response if you craft your email carefully, keeping in mind the type of order the customer placed and making the most of this opportunity to communicate directly with the customer.

In this article, we’ll teach you how to craft the perfect “thank you for your order” email by going over the four main types of orders you’re likely to receive, tips for best practices while writing, followed by a list of quick responses and email templates to get you started.

Types of Orders

Below are four main types of orders, one or more of which you are likely to receive for your business.

Digital Product
A digital product may include software, an e-book, or any other kind of digital asset that you purchase to rent or own. This can be supplemental to the products or services you currently sell, or the main attraction. Sapling (an AI messaging assistant) is an example of a digital product.
Physical Product
A physical product is literally any kind of physical merchandise that you can purchase. In fact, you’re probably surrounded by a lot of physical products right now, from the chair you’re sitting in, to the mobile device in your hand or the computer in front of you – plus whatever the computer sits on!
Digital Service
A digital service includes web development, graphic design, and other types of services rendered by third parties for digital or web applications.
Physical Service
A physical service includes haircuts, massages, and other physical tasks which you hire a third party to perform.

What are Snippets?

If you work on any customer-facing team, then Sapling’s Snippets can help you save time. Think about all the common phrases you send in your emails that you have to type out each time such as “Feel free to reach back out if you have any further questions!” Why not instead type a short macro and have that entire sentence automatically expanded for you?

That’s exactly what snippets does. Snippets allow you to upload your most commonly used phrases or sentences into a response bank. To use the snippet you want, simply press the backslash \ key or type the shortcut and voilà!

Top Tips To Use When Writing A Thank You For Your Order Email

As you sit down to write your “thank you for your order” email, you may be wondering where to begin or what you should say besides, “thank you.”

Here are some tips to follow when crafting your response.

Express Enthusiasm
We recommend adding a little more pizzazz to your “thank you for your order” response than simply saying, “thank you for your order.” For example, you could add, “Yay! You made your first purchase at [name of your brand]!” Or “We’re so excited for you to enjoy your purchase!” Express enthusiasm! It will go a long way to making your brand feel more personable, more human.
Estimate How Long It Will Take To Process The Order

Give your customer an estimate for how long it will take for them to receive their order. For example, for a physical order you could say, “Your order will ship in 5-7 business days.” An appropriate estimate for a digital product might be, “Your order is attached to this email and available for you to download instantly.”

Remember to be honest about your estimate. Don’t promise something you can’t follow up on. A lot of companies are experiencing shipping delays due to complications from the COVID-19 pandemic. If that is the case for your business, it would behoove you to mention that to the customer, so they are prepared to wait longer than normal for their order.

Include The Order Number
Include the order number in your “thank you for your order” email. This way, if the customer has any questions or decides to cancel their order, all they have to do is provide the number and you can easily locate their order and resolve their issue for them.
Tell Them Where They Can Reach Customer Service
Make it clear to the customer that you are always available for any questions or concerns they may have about their order. You can do this by telling them where they can reach customer service by email and/or phone, and what your hours of operation are.
Offer A Coupon Code For First Time Customers
There’s no better way to thank first time customers for their order than by incentivizing them to order from you again in the future. Consider including a coupon code for these customers in your “thank you for your order” email, or else send them a special message later with the discount attached.

15 Thank You For Your Order Example Phrases

Below are 15 examples of “thank you for your order” quick responses, which you can use in the email templates in the next section.

  1. Thank you for your order, your product will be shipped soon!
  2. Thank you for choosing us to shop with today!
  3. We appreciate your order! See you soon!
  4. Thank you for your order! You made a great choice!
  5. Thank you! Your order will be on the way soon!
  6. Thanks for ordering from us! Hurry back!
  7. We’re so grateful for your order!
  8. Thank you for being our customer today!
  9. Thanks a million for your order!
  10. Thank you for your order! You’ll see it in your inbox in just a few moments!
  11. Thank you for your order! Now leave the rest to us.
  12. Thanks for shopping with us today!
  13. Thank you for your order! Your worries are over!
  14. Thank you for ordering our services! We can’t wait to work with you!
  15. Thanks for your order! Keep checking your inbox!

10 Thank You For Your Order Email Templates

The following 10 “thank you for your order” email templates will help you respond to the four types of orders we covered above.
  1. General Order Template #1

    Dear {{first_name}},

    Thank you for shopping with us today!

    Here is your order number: {{order_number}}

    If you have any questions or concerns about this order, feel free to reach out to our Customer Service anytime 9AM-5PM, Monday-Friday. Be sure to have the order number handy so we can help you even faster!

    We hope we see you again soon!

    Kind regards,

    {{agent_name}}

  2. General Order Template #2

    Hello {{first_name}},

    Thanks a million for your order!

    Here is your order number: {{order_number}}

    If you have any questions or concerns about this order, feel free to reach out to our Customer Service anytime Monday-Friday, 9AM-5PM, Monday-Friday. Be sure to have the order number handy so we can help you even faster!

    We see that this is your first time ordering from our store. To show our appreciation, here is a coupon code for 10% off your next purchase: {{coupon_code}}. Please use it before it expires on {{expiration_date}}.

    We hope to see you again soon!

    Kind regards,

    {{agent_name}}

  3. Physical Product Order Template #1

    Dear {{first_name}},

    Thank you for your order! Your product will be shipped soon!

    Here is your order number: {{order_number}}

    If you have any questions or concerns about your order, feel free to reach out to our Customer Service anytime 9AM-5PM, Monday-Friday. Be sure to have the order number handy so we can help you even faster!

    We look forward to your feedback on your purchase! Thank you again!

    Kind regards,

    {{agent_name}}

  4. Physical Product Order Template #2

    Dear {{first_name}},

    Thank you for your order! You made a great choice!

    You can look forward to your order being shipped within the next 5-7 business days.

    Here is your order number: {{order_number}}

    If you have any questions or concerns about this order, feel free to reach out to our Customer Service anytime 9AM-5PM, Monday-Friday. Be sure to have the order number handy so we can help you even faster!

    We hope you enjoy your purchase!

    Kind regards,

    {{agent_name}}

  5. Physical Product Order Template #3

    Hi {{first_name}}!

    We’re so grateful for your order! We are already working as fast as we can to process and ship it to you.

    Please note that due to the COVID-19 pandemic, the United States Postal Service is experiencing longer than expected shipping delays. We will do our absolute best to get your package delivered to your door in a timely manner.

    Here is your order number: {{order_number}}

    If you have any questions or concerns about this order, feel free to reach out to our Customer Service anytime 9AM-5PM, Monday-Friday. Be sure to have the order number handy so we can help you even faster!

    Thank you again!

    Kind regards,

    {{agent_name}}

  6. Physical Product Order Template #4

    Dear {{first_name}},

    Thank you! Your order will be on the way soon!

    Here is your order number: {{order_number}}

    If you have any questions or concerns about this order, feel free to reach out to our Customer Service anytime 9AM-5PM, Monday-Friday. Be sure to have the order number handy so we can help you even faster!

    We look forward to another great shopping experience with you!

    Kind regards,

    {{agent_name}}

  7. Digital Product Order Template #1

    Hi {{first_name}},

    Thank you for your order! You should receive it in a separate email in your inbox in just a few moments.

    In the meantime, here is your order number: {{order_number}}

    If you have any questions or concerns about your digital purchase, feel free to reach out to our Customer Service anytime 9AM-5PM, Monday-Friday. Be sure to have the order number handy so we can help you even faster!

    Have a great day!

    Kind regards,

    {{agent_name}}

  8. Digital Product Order Template #2

    Dear {{first_name}},

    Thanks for your order! Keep checking your inbox for the email with a link to your digital purchase.

    Here is your order number: {{order_number}}

    If you have any questions or concerns about this order, feel free to reach out to our Customer Service anytime 9AM-5PM, Monday-Friday. Be sure to have the order number handy so we can help you even faster!

    Enjoy your digital purchase!

    Kind regards,

    {{agent_name}}

  9. Services Order Template #1

    Dear {{first_name}},

    Thank you for your order! Now leave the rest to us.

    Here is the date and time of your upcoming appointment: {{date_and_time}}

    If you have any questions or concerns about this appointment beforehand, feel free to reach out to our main office anytime 9AM-5PM, Monday-Friday.

    We look forward to seeing you soon!

    Kind regards,

    {{agent_name}}

  10. Services Order Template #2

    Hello {{first_name}},

    Thank you for ordering our services! We can’t wait to work with you!

    Here is your confirmation number: {{confirmation_number}}. We will be in touch by your preferred communication method within the next 48 hours to schedule our first service visit.

    If you have any questions or concerns about your service order, feel free to reach out to our Customer Service anytime 9AM-5PM, Monday-Friday. Be sure to have the confirmation number handy so we can help you even faster!

    Looking forward to our future together!

    Kind regards,

    {{agent_name}}

  11. Takeaway

    It's important to thank your customers for supporting your business. With any luck, you'll need to send out many such customers for each customer and across customers.

    To speed up that process, use Sapling's messaging assistant capabilities. Sign up or contact us to onboard your team.